Peads nurse?
By most standards someone with her training and some experience would be able to have a good job commanding a decent salary and some professional standing.
The difference is, online influencing/'digital creating', can make someone a millionaire quite quickly!
Check out the Nylands on facebook and youtube, they are inarticulate, have terrible grammar, post about their shopping, eating, decorating their house, taking trips, having eyebrows done and their small children. Nothing edifying or out of the ordinary and he, Jamie, has made a million! Their extended family have jumped on the bandwagon with his mother telling us how to make a rice pudding and having her fringe cut. You couldn't make it up :-). They have a coterie of semi-literate fans who hang onto their every word.
Personally I would hate to be exposed all over the internet, name and face known along with details of what we spend in Lidl but loadsa money is very attractive. The fact of being so shallow doesn't matter when they are counting the dosh. Not yet thirty, they could probably retire.
A bit of me says, "Good luck to them", but it is hardly a worthwhile life and doesn't set a good example to their gorgeous children. They do not appear to have one book in their home apart from the children's, never enter into discussion involving exercising their brain cells. They are not the only ones.
I believe the bubble will burst for such people, there have been get-rich-quick phases in society before. All good things come to an end.